Home appliance chain saturated big cities to the rural market competition for fuel – Gome, Suning, D

Article by hi joiney

Article by hi joiney

Walk in Fuzhou
Appliance Repair
A street, giving us the first impression is “in fact were NOT”, the huge street, one side is get together a small restaurant, one side is a special arts and modern city of Fuzhou, the real “hero” has only the province of three appliance repair centers and Samsung Electronics Fuzhou
Client
Service center, but also pushed aside. Looking ahead, “Fuzhou appliance repair center” a few glittering characters embedded in the plaque on the right above, is quite strong throughout but “time” of the erosion, in the end is a bit worn. The other side of the street, it also reflects a foundation stone in the weeds, if not carefully looking for even the traces are difficult to detect.

Article by hi joiney

5.1 vacation, and lonely for a long time in the home appliance market, the outbreak of a sudden, major shopping malls counters and appliances Gome, Suning, Yongle, Dazhong, five-star and so on are all welcome home appliance chain store to buy the biggest craze this year, though, and the same period in previous years compared to 51 Golden Week this year the lack of a common home appliance store a large reduction of the signs, but with the attractiveness of the product itself, a rich variety of promotional methods, good service support, magic, popular consumer electronics market to return to the situation. Meanwhile, Gome, Suning, Yongle, Dazhong, five-star and other famous home appliance giant chain craze ushered in a new round of expansion, 51 day, these giant new store also opened more than 70, which Suning, Gome stores the two giants of the total number of add up to more than 50, such heat waves are so large shop selling brand of home appliances industry competition heating up.

Home Appliances
Manufacturers to expand the rural channel why so keen?
Guangdong Province
Sun Hung Chain Management Association that
States United States
, Suning Appliance and other hypermarkets in the domestic market accounted for an edge, while appliance manufacturers in the Gome and Suning have not reached the rural market at present to develop franchising or a store, is to break the monopoly appliances channels.
Indeed, the rural market has become a household electrical appliance manufacturers compete for the “breadbasket.” Industry sources,
Haier